BABYCENTER GLOBAL GIVING VIDEO
CLIENT: Babycenter. AGENCY: CASE. CREATIVE DIRECTOR: Jeff Jeppesen.
STORYBOARDS, VISUAL PLANNING, ILLUSTRATION, DESIGN, ANIMATION: Luke Gibson.
BabyCenter asked us to make a short video that would build awareness of their global giving efforts. The brief was to create a story about an archetypal woman in the slums of Mumbai struggling to find health care during her pregnancy.