Born and raised in the deserts of the West, a great story
is at the heart of nearly everything he does. He believes that narrative is the most essential ingredient to reaching people, engaging them emotionally, and helping them build lasting connections to brands. 

A passionate believer in simplicity, fun, and discovery, Lucas enjoys illustrating, writing, sci-fi, and electronic gadgetry in all forms. When he's not at home or hard
at work, you'll probably find him exploring the Mojave Desert, the West Coast, or Iceland.

He writes a web comic titled Worrying Is The Worst.

You can contact him at lucas@lucasgibson.com.